Wednesday, April 9, 2008

Not the most pleasant portrayal of my friend Ash

My friend Ash was just quoted in a Newsweek article on "How to Get Rich Being Green" (see article here). The article starts off as "Ash Upadhyaya is no tree hugger," and then goes on to protray him as a money grubbing MBA student who drives a gas guzzling Porsche. While I had to remind Ash that he does drive a Boxster, anyone who doesn't know him would think he was a complete ass hole from this article. In our Managing Growing Enterprises class we spent a day on how to talk to the media, and this serves as a real world example of how difficult it is to give an interview; the writers will get the angle that they want.

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